Anna | UNHCR

HHighlighting to the donor how vulnerable refugee children are when they feel like they don’t have anyone left to care for them.

I was briefed to come up with a creative to tell the story of lone refugee children. The aim is to recruit new regular giving donors through UNHCR’s social media.

Our team had interviewed Anna on a shoot in Ethiopia. She had lost her parents during an attack in her town and had to run without them. I wanted to make people think about the life that’s ahead for Anna, without revealing her whole story.

Info
Client:

UNHCR UK

Role:

Concept, Art Direction, Editor and Grade.

Software:

After Effects

Category:

Concept & Art Direction, Editing